Our Story
Pamoja is a Swahili word which means ‘together’ – inspired by my Tanzanian heritage.
Hi, I'm Sarah, a qualified natural skincare formulator and founder of Pamoja. I know that we don't always make time for ourselves, or our skin, when life gets busy. We can lose a sense of who we truly are. But when we are kinder to ourselves, it helps us to be, and feel, our best.
I'm here to help you nourish your skin and nurture yourself with high performing natural skincare.
Want to know how a broken skin barrier inspired me to create Pamoja? While taking a break from my career to focus on being a full-time mum, I began to experience severe skin sensitivities. My skin was overwhelmed and I was too. I couldn't find products that worked, so I began to create products using high performing natural ingredients that nourished and restored my skin. I also found a daily ritual that helped me to nurture myself and inspired me to help others.
Over the next 2 years I set up an in-house lab and gained top marks in a Diploma in Organic Skincare Formulation with an award-winning, accredited School of Organic Cosmetic Science. I also hold a Diploma in Natural Lift Facial Massage. I worked with a community of women to help shape a product range that has gone on to win number of internationally recognised awards from The Beauty Shortlist and Free From Skincare Awards.
Like you, I'm conscious of our impact on the planet.
That’s why I've sourced the very best quality, ethically sourced botanical ingredients that nourish and strengthen your skin barrier with antioxidant vitamins, ceramides and essential fatty acids. I’ve also sourced science-backed actives proven to soothe, hydrate, repair and protect all skin types but especially dry, dull, dehydrated and sensitive skin. I've done the hard work and research for you, so that you can make easy, sustainable choices and have a more conscious lifestyle.
Pamoja is vegan, palm oil-free and certified cruelty-free by Leaping Bunny, the global gold standard on cruelty free skincare.
Pamoja has regularly featured in top beauty and lifestyle magazines including Vogue, Women's Health, Stylist, Natural Health Magazine, Black Beauty and Hair, Top Sante and Health and Wellbeing Magazine.
When I'm not working, I love live music, books and enjoying nature. I happiest when outdoors with my family exploring the woods and coastline of the beautiful North East of England.
If you want to stay in touch, follow me @pamojaskincare on Instagram and Facebook , or join my community and get 10% off your first order, plus a dose of kindness into your inbox each week. Subscribe here >>>.
Thank you for taking the time to read my story.